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News & Articles

Learning from the CNA
posted by MVI | Oct 12 2018 - 11:46am

A few weeks ago I was helping a Hospice build self-learning modules for nurses. We were filming a video for the nurse visit. It was . . . fine. All the points in the visit structure were there. Technically nothing was missed. But something was missing. Warmth. Touch. Caring. I asked who their best CNA was and could she come in. We gave talked with her a bit and got the following bits of information. Then we asked her to show us how she does a visit. It was quite moving. We filmed it of course, and now all the nurses at this Hospice will learn “touch” from this self-learning module.

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Put your website to work
posted by MVI | Apr 16 2018 - 3:43pm

Hospice websites aren't universally bad. Just mostly. Stop thinking of what to put on your website. Instead, think about what you want your website to DO.  Here are the highest uses

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31 Hospice Marketing Insights in March--Numbers 21-31
posted by MVI | Mar 28 2018 - 11:48am

21. Watch out for negative marketing in your facilities. Not by competitors, that's a given. But by your own staff. Negative and complaining clinicians in the facilities are poison. You need to be in the facilities so frequently that you pick on the little indicators of negativity from your team. Then you have to get that person out of the facilities before more damage is done, and better yet, out of the organization.

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31 Hospice Marketing Insights in March--Numbers 11-20
posted by MVI | Mar 16 2018 - 12:26pm
  • If you want to grow, don’t start by hiring another marketer. First, start with the visit and move your quality to a higher standard. Then hire the marketer.

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A Dozen Ways to Maintain Profitability during Census Fluctuations
posted by MVI | Mar 9 2018 - 7:36am

A Dozen Ways to Maintain Profitability during Census Fluctuations

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31 Hospice Marketing Insights in March--Numbers 1 - 10
posted by MVI | Mar 9 2018 - 7:30am
Top 10 Biggest Hospice Mistakes
posted by MVI | Mar 1 2018 - 6:57am

In 20 years of serving Hospice we’ve seen a lot of mistakes. One was the CEO who bought a cow for the Hospice. Another was the CEO who asked her CFO to create a 10-year budget. Sometimes you don’t know whether to laugh or cry . . . or just shake your head. Fortunately, nearly all mistakes are fixable--or you just live with them. But some mistakes can be fatal to an organization. We want to prevent that. And for many Hospices, we have. For many others, we’ve shared our experiences and helped prevent them from going down painful roads.

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NHPCO President Edo Banach joins Andrew at the MVI Retreat Center
posted by MVI | Dec 20 2017 - 11:36am

NHPCO President Edo Banach sat down at the MVI Retreat Center to talk Hospice with Andrew. You'll be surprised.

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Taking Care of Your People Will Solve Most Organizational Problems!
posted by MVI | Nov 27 2017 - 2:20pm

Taking Care of Your People Will Solve Most Organizational Problems!

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Great Hospice story from NPR
posted by MVI | Oct 24 2017 - 8:16am

Andrew has been teaching (and preaching) that Hospice needs to move back toward its volunteer roots. Here's a great story from NPR about volunteer-based Hospice: www.npr.org/sections/health-shots/2017/10/20/558819081/rural-hospice-that-spurns-federal-funds-has-offered-free-care-for-40-years

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TESTIMONIAL

Program: People Development & the Model
“The training was EXCELLENT! I really enjoyed learning how important Spirituality was in the success of an organization. I was challenged to improve my skills and those within my department and agency. The conference site is wonderful and being surrounded by nature is calming. It was nice to spend time learning in an environment with minimal to no disruptions. The food was excellent!”
~Jessica Duffy, Hospice of Southern Maine